What happens when you put content marketers, data scientists and coders together?
We are a cross-disciplinary team of people with varied interests. Most team members are enterpreneurs having built several software products in their past lives.
The Social Animal team is spread across Chennai, India and the Bay area in the U.S.A. Design and development happens in Chennai, while the business types are in the U.S.
When we saw competing products in the market, we thought we could do better. Applying Natural Language Processing (NLP) to content marketing, we thought might yield interesting results.
Social Animal is built mostly on Node.js. For various processing, Python and Go are used as well. Database duties are handled by Elastic Search and MySQL with a good measure of Redis thrown in.