Twitter – the hugely successful social media network that almost everyone seems to be on, from renowned authors to presidents. It truly is a one-of-a-kind platform whose reach has exploded over time. With 330 million monthly active users and 145 million daily active users, your brand needs a social media strategy that includes Twitter. Starting…
It’s always the same story for many marketers. You’re looking through your social media feed and sure, it’s engaging. People like and comment on your posts and every once in a while, you find that someone shares a post of yours to their profile or on their stories. But, Is that enough? Somehow, it feels…
Ever since its creation in 2005, YouTube has dominated the online video scene and has proven to be a very effective marketing tool. With videos on everything under the sun, one can see why YouTube is the second most visited site, only after Google. Is YouTube marketing for you? The answer is a resounding yes!…
Your brand has finally made a space of its own on Facebook. All that’s left is to wait for the likes, comments, and sales to come rolling in. Weeks pass by and then, a month. Yet, you’re still struggling to get people to engage with your content. You check out the page of a competitor…
We’ve all heard it before – content is king. It’s the reason why businesses and their marketing teams put in so much effort creating blog posts, e-books, white papers, case studies and more. A picture may be worth a thousand words but when it comes to business, nothing beats some good, old-fashioned writing! Why your…