If you are passionate about growing your business, then this post will add fuel to your entrepreneurial zeal. Content Marketing. Rings a bell? Everyone is talking about content marketing, but you are unsure if it is right for your business. The marketing truth is, today, every business needs a great content strategy. You could be...
Are you someone looking to improve your fitness game and learn more about fitness in general? You might be simply trying our various workouts you have seen on YouTube as well. Here is one good reason why you should pursue your online search – to stay fit! The health club market is worth $96.7 billion globally and...
Digital marketing is a must for any brand that wants to build a strong relationship with their customers and is very effective for attracting new ones. Social media marketing is a big part of it and helps to reach out to your current and prospective customers and keep a fluent communication with them. Using social...
Famous people increase brand recognition. Second thoughts? Try this. Let’s assume that the first thing that pops into your mind when someone talks about Nike is the logo. Beyond the tick symbol and ‘Just Do It’ tagline, what’s the second thing that comes to mind? Right? Jordan’s deal with Nike in 1984 cemented what the...
Huge respect to all the pregnant ladies out there! Pregnancy can be an exhaustive journey for a newbie without proper guidance. Along with the physical changes, even mental health takes a toll for every pregnant woman. A regular visit to the doctor, taking scans on the specific dates, occasional blood tests, and more importantly maintaining...
Marketers and content creators use a lot of tools to research, produce, monitor and amplify online content. And, if you are a person who’s directly or indirectly involved in any of the above-mentioned processes, you will be familiar with Buzzsumo. BuzzSumo provides social listening, content research, link research and influencer search all in one place....
What are the types of content you share on your social media profiles? Is it all your own? If Yes, then that needs to change. Why? Because everyone needs and will crave for a little bit of variety. So what should you do? Simple. Share content that is not your own. Show your followers that...
Fashion photography is an industry devoted to capturing the talent of an artist in a portrait. The clothes, the looks, and even the style in which photographs are clicked these days are quite setting up the trends. Be it the ramp walk shows, the vivid costumes, and most notably the glamour this industry puts forward,...
Looking at your competitors building a huge audience online and wondering how they are doing it? Here is what they do. They create excellent content for your target audience through their blogs and major digital platforms and they do it consistently. What do they take away from you? – Your business. Yes, I mean it!...
According to a survey conducted by Influencer Marketing Hub, the Influencer Marketing Industry is set to grow to approximately $9.7B in 2020. Marketing data also confirms a steady rise of smaller influencers (Micro and nano) overall. According to CreatorIQ, in 2016, for every macro influencer campaign, there were three featuring micro or nano influencers. In 2018, that...
Are you someone looking for the best food bloggers to follow? You might be someone new to this industry trying to validate its worth. Here is one good reason why you should pursue food blogging as a career path – Out of 600 million-plus blogs on the internet, 31.7 million are from the USA alone...
Facebook being the #1 social media marketplace and home to nearly 2 billion active monthly users might come across as an easy place to run marketing campaigns. A recent survey shows that 140 million businesses use Facebook to reach their audience. Source. But, Wait! It doesn’t mean that all these businesses are reaping benefits just...
Content marketing this day is undeniably taking precedence as the most preferred form of marketing. 90% of businesses are already using content marketing to generate inbound leads. Many of your competitors would have shifted to content marketing and by now they might even be creating content on their success stories. So, what is content marketing?...
The marketing industry is evolving big time and has been adapting to a lot of changes in the past decade. Traditional marketing is no more the only marketing option, particularly for companies whose audience is the millennials. These brands are choosing content marketing which aids them in interacting with their clients and helps build a...
Times are hard with the spread of the Coronavirus. Families and workers are stuck at home and are now spending more time browsing the web than ever. This trying time has really put things into perspective for marketers as the global economy rattled, marketing campaigns felt drastic changes causing a ripple effect that impacted almost...
Twitter to many is the social media platform where news breaks! Over the years, this social media channel has transformed so much that we now tune into Twitter to get updates on any topic we search for. With over 330 million-plus users, Twitter is the best platform for a B2B brand to capitalize upon. From...